What is the purpose of statements of 'Professional Conduct' in ALE SPP?

The purpose of statements of 'Professional Conduct' in ALE SPP is primarily to clarify expectations for behavior and practice among professionals. These statements set clear standards that guide professionals in their actions and decision-making, ensuring they maintain integrity, competency, and ethical behavior in their work. By articulating what is considered acceptable conduct, these statements help cultivate trust between professionals and the public, as well as amongst colleagues within the field. This clarity fosters a professional environment where ethical dilemmas can be navigated effectively, promoting accountability and maintaining the professionalism of the industry.

The other choices do not accurately capture the essence of what the statements are intended to achieve. Promotional strategies, pricing structures, and legal guidelines do not focus on establishing a framework for ethical behavior and professional expectations, which is the core purpose of these conduct statements.